Thursday 28 March 2013

Concept #6- The Source

1. A source that I use often enough is Maclean's magazine. Maclean's is a Canadian, weekly current affairs magazine with both Canadian and International news. Maclean's is a source that I trust, and is always at easy access to me because my family subscribes to the magazine, and it is always around the house. Maclean's appeals to me because it not only covers just Canadian news, but also other news from around the world. It covers everything from new technology advances, entertainment news and politics. Maclean's has something for everyone.

2. a) Rogers Media Inc. owns Maclean's magazine and is also supported by Rogers Publishing Limited. 
    b) The head editor of Maclean's magazine is Mark Stevenson.
    c) The commercial implications or how Maclean's makes money is through readers purchasing the magazine with money, and through advertisements placed in the magazine itself. Advertisers such as Toyota, Scotiabank, Samsung, etc. are all displayed within the pages of Maclean's magazine.
    d) Since Maclean's magazine is a Canadian magazine, published by Rogers Publishing Limited, there will be certain restrictions that Maclean's will face when publishing certain articles. Maclean's articles and writing will be censored since it is a very popular magazine among the general public. Maclean's also talks a lot about politics, and will need to be careful that they are not biased in any way when talking about politicians or upcoming elections.
Exploring Media Ownership

Parent Companies:
-Canadian Broadcasting Company (CBC)
         -CBC Radio
         -CBC Television
         -National Film Board of Canada
         -Privately Owned CBC Affiliates
-Rogers Media
         -Rogers Publishing
         -Rogers TV
         -Rogers Radio Stations
         -TV Tropolis
         -History TV
         -Global Television Network
         -Sun Media Corporation
-CTV Global Media
         -CTV Television
         -CHUM Radio Network
         -CTV Specialty Channels (NHL Network Canada)
         -Toronto Start Newspaper
         - Metroland Media Group
-Corus Entertainment
         -Corus Specialty Channels
         -Corus Radio Stations

Connections between parent companies:
-Rogers Television and CTV Specialty Channel both work on viewers choice.